Telling Community Action’s Story: A Guidebook

This guidebook was designed specifically to assist states in completing the Community Services Block Grant (CSBG) Information System Survey. More generally, it can help housing service providers and advocates more effectively make their case through the power of storytelling. The guidebook is long and detailed, but a good thorough resource.

From the introduction:

Narratives or stories can bring a Community Action Agency’s (CAA’s) work, challenges, and successes to life. Stories are essential communication tools for helping the public, your partners, and your potential funders understand how a CAA works toward its many goals as well as the goals themselves. Stories evoke images and suggest your organization’s style and character.

The guidelines that follow are intended to help with the challenging task of communicating a story about a unique approach to others. The guide will help you organize your stories to begin with descriptions of specific problems and their solutions and then show the steps the agency leaders and staff take to achieve the desired result.

Fortunately, recent research about how the public understands poverty tells us a lot about how to choose topics and how to write effective narratives. NASCSP, with the assistance of Economic Opportunity Studies, has distilled that research into this guide to writing a CAA narrative that will be as powerful as the real events and the concrete results.

Source
National Association for State Community Services Programs
Teaser/Summary
This guidebook was designed specifically to assist states in completing the Community Services Block Grant (CSBG) Information System Survey. More generally, it can help housing service providers and advocates more effectively make their case through the power of storytelling.

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